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Cold email for agencies

Sales calls that turn up, with buyers who have budget.

We build and run your cold email: the list, the domains, the emails and every reply. You get sales calls checked against criteria you approve. Every domain, list and email is yours from day one.

For agencies with real client results and room for new work.

Book a demoJohnYou'll speak with John, not a sales rep.

3 sales calls in under 48 hours from launch·one agency campaign

3 sales calls· under 48 h2.1% reply rate· of 4,300

Campaigns we've run

Ecom email agencyIreland
Wing AssistantUS outsourcing company
B2B SaaSCRM for local trades
Ecom email agency, Ireland
US outsourcing company
3
sales calls in under 48 hours from launch
Ecom email agency, Ireland
4,300
emails at that point in the campaign
Same campaign
2.1%
reply rate
Of 4,300
1,080
emails a day, at peak
US outsourcing company

Every stage of the build has a written deadline. Miss one on our side, and that stage is refunded.

Us vs a typical agency

Most agencies stop at the appointment.

Booking a slot is easy. Getting a buyer with budget to turn up is the job. So before we start, you agree in writing what counts: the companies that fit, who has to be on the call, and the budget that makes sense.

Typical agency

1Buy a list2Blast itThat's it.

No-shows billed. Their domains. Their list.

Leads Inbox

1The right list2Your own domains, warmed3Emails written for them4Replies handled5Checked against your criteriaA qualified call on your calendar

The emails

Emails your prospects actually reply to.

What everyone sends

Hi {first_name}, I hope this finds you well.

We're a full-service agency helping brands like yours scale revenue.

Do you have 15 minutes next week?

What we send

Example

Hey Bob, shortest cold email you'll read all day. If someone could help you increase your email marketing revenue by 30% in 90 days, would that be useful?

P.S. No retainers. Just pay us a cut of the revenue we bring in.

Example of an email sent for an ecom email agency to its prospects. Names changed.

Receipts

Receipts, not promises.

Real screenshots. Names blurred.

Campaign dashboard
Campaign dashboard: 4,300 sent, 0.0% open rate, 0.0% click rate, 2.1% reply rate, 5 opportunities worth $20,000, with the daily sending chart
Ecom email agency, Ireland. 4,300 sent, 2.1% reply rate, 5 opportunities.
Reply
Email reply: Friday at 12pm CST would work. ThanksSignature: Dr. Adeola, surname, organisations and phone number blurred
Meeting booked
Email reply.
Reply
Email reply: Yes, I can make that work. Signed Ken, Owner, with surname, company, address, phone, email and website blurred
Email reply.
Reply
Email reply: I booked Friday at 3PM EST (US), signed Mark, President, with surname and signature blurred
Email reply.
Booking form
Booking form answers to the question What's your current monthly revenue: $500k/month+ and $50k - $200k/month
Booking form. The revenue question, as answered.
Campaign dashboard
Campaign dashboard: four campaigns with sent, replied, positive reply and bounced counts
B2B SaaS, CRM for local trades. 4 campaigns: 13,727 sent, 92 replies, 20 positive.
Calendar
A month view of our own agency's calendar with booked demo and intro calls, prospect surnames and company names blurred
Our own agency's calendar. A month of demo and intro calls, booked by our own cold email.
LinkedIn
LinkedIn message thread: Hashim replies I've booked tomorrow 10am London time, surname blurred
LinkedIn DM. Booked by our team over LinkedIn.
LinkedIn
LinkedIn message thread: Mathias replies 17:00, then: Sent you an invi, see ya soon, surname blurred
LinkedIn DM. Booked by our team over LinkedIn.

How it starts

From your offer to your calendar.

  1. Check the fit.

    A short call about your offer, the clients you want and what makes a call qualified. You'll hear the full costs early.

  2. Approve the campaign.

    You share your offer, case studies and access, and approve the emails. We build the list, domains and emails against written milestones.

  3. Take the calls.

    We handle replies, qualification and booking. You turn up, sell and close.

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Plain terms

No small print you find out about later.

  • Milestone refunds.

    Your build milestones are agreed in writing. Miss one for reasons on our side, and that milestone's fee is refunded.

  • No-shows are never billed.

    Neither are calls outside the criteria we agree on day one.

  • No lock-in.

    You can stop after the pilot. It never renews on its own.

  • It's all yours.

    Accounts in your name. Your domains, lists, emails, reply history and reporting. If we stop, you keep everything, with a documented handover.

Case study

Ecom email agency, Ireland

3sales calls in under 48 hours

Ecom email agency, Ireland. 3 calls booked in under 48 hours from launch. At 4,300 emails: a 2.1% reply rate, 5 opportunities and about $20,000 in pipeline. Four weeks in: 7,700 emails and 6 opportunities. Same campaign, two points in time.

2.1%

reply rate, of 4,300 emails

5

opportunities, at 4,300 emails

about$20,000

in pipeline, at 4,300 emails

6

opportunities, of 7,700 emails, four weeks in

At launch

Campaign dashboard at launch: 85 sequences started, 5.9% reply rate, 60.0% positive reply rate, 3 opportunities worth $4,500

85 emails, 3 opportunities.

Four weeks in

Campaign dashboard four weeks in: 7.7K sent, 0.0% open rate, 0.0% click rate, 1.9% reply rate, 6 opportunities worth $20,000, with the daily sending chart

7,700 emails, 6 opportunities. Same campaign.

3

opportunities, of 162 emails

Marketing agency. A small test: 162 emails, 3 positive replies, 3 opportunities.

Campaign stats: 162 sent, opens and clicks not tracked, 4 replied (2.47%), 3 positive replies (75%), 0 bounced

US outsourcing company

19opportunities across two campaigns

US outsourcing company. Two campaigns: 21,900 emails booked 11 opportunities, and 10,500 emails booked 8. At its peak we sent 1,080 emails a day from their inboxes.

11

opportunities, of 21,900 emails

8

opportunities, of 10,500 emails

1,080

emails a day, at peak

Campaign dashboard: 21.9K sent, 0.0% open rate, 0.0% click rate, 1.6% reply rate, 11 opportunities worth $10,000

21,900 emails, 11 opportunities.

Campaign dashboard: 10.5K sent, 0.0% open rate, 0.0% click rate, 0.9% reply rate, 8 opportunities worth $8,000

10,500 emails, 8 opportunities.

Pipeline, not revenue.

What else we build

Cold email books the calls. We also fix what happens next.

  • Every new lead answered fast

    Form fills, DMs and replies get a response before they go cold.

  • Lists of the right people, verified

    The companies that fit, the person who decides, an email that lands.

  • Custom tools for your team

    The internal tool you keep doing by hand, built and handed over.

  • Your CRM, cleaned up and working

    One pipeline you trust, in the CRM you already use, or one we build for you.

  • Know which campaign made the money

    Every call and deal traced back to where it came from.

  • We keep it running

    Monitored, fixed and improved every month.

Plus, on every booked call: a short brief on who's coming, their company, role and why they said yes.

John Besco, founder of Leads Inbox

Founder note

“On the call we'll talk about your offer, the clients you want and whether cold email makes sense for you. If it doesn't look like a fit, I'll tell you.”

John BescoFounder, Leads Inbox

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FAQ

How do you charge?

No fee for no-shows or calls outside your agreed criteria. You'll hear the full costs early in the call, before you decide anything.

What counts as a qualified call?

You agree it in writing: company fit, who has to attend, their need and budget. They have to knowingly agree to talk about your service, and turn up. Duplicates and your existing leads don't count.

Whose domains and lists are they?

Yours, from day one. If we stop, you keep everything.

Will cold email hurt my agency's name?

We send from separate domains, never your main one.

How soon do calls start?

We agree a launch date once we have your access and approvals. Calls come once sending starts.

What do you need from me?

Your offer, your best case studies, access, and quick approvals. And room on your calendar for the calls.

We already run outbound. Is this for us?

Probably not, unless it's stalled. We're best for agencies that live on referrals and haven't made outbound work yet.

Booking

Let's see if your agency's a fit.

Bring your offer and your best case study. We'll talk through who to approach, what makes a call qualified, and the full costs. Then you decide.

John BescoJohn BescoFounder, Leads Inbox

If a partner needs to approve this, invite them to the call.